Why Should You Invest in Real Estate?

The McMillan Luxury Group believes that investing in real estate is a great way to diversify your portfolio and a key to creating generational wealth. 

One of the most common reasons people give for investing in real estate is that they seek financial freedom, but there are others. Of course, each person will have their own personal reasons. They are typically seeking one or several of the following:


Cash flow



Tax benefits

The decision to begin investing in real estate is personal, and we recommend making sure that you and your family are 100% committed.


Most Common Strategies to Start Investing in Real Estate

When learning how to invest in real estate, it is not enough to know these property niches. Instead, as an investor, you will use a variety of strategies when dealing with these investment niches to produce wealth. The section below explores three of the most common strategies that you can use to make money with these vehicles.



Buy and Hold

Perhaps the most common form of investing, the buy-and-hold strategy, involves purchasing a property and renting it out for an extended period of time. It’s probably the simplest and purest form of real estate investing.



Flipping houses

One of the most popular tactics for making money in real estate, due largely to the numerous shows on cable TV that promote it, is flipping houses. House flipping is the practice of buying a piece of real estate at a discounted price, improving it in some way, and then selling it for a profit. In reality, the flipping model is quite similar to the retail model, “buy low, sell high.”

Flipping is not a passive activity. Instead, it’s like an active day job. When an investor stops flipping, they stop making money until they begin flipping again. Many investors use flipping to fund their daily bills and provide financial support for other passive investments


Rental properties

Another avenue to explore in real estate investing is rental properties. A rental property is a real estate asset that you purchase with the intention of generating income through tenant rent payments. As the owner of a rental property, you become a landlord responsible for managing the property, finding tenants, and maintaining the premises.

The benefits of investing in rental properties are numerous. First and foremost, rental properties offer a consistent stream of passive income. By collecting monthly rent from tenants, you can generate a reliable cash flow that can help supplement your income or even become your primary source of revenue. Furthermore, rental properties have the potential for long-term appreciation. As property values increase over time, your investment can grow in value, allowing you to build equity and potentially sell the property at a profit in the future.

Through personal service and a team of experts, our goal is to help you build generational wealth. 

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Choosing Your Niche And Strategy

Have you ever received a box of chocolates as a gift? There are always so many choices; sometimes, you need to take a little bite to figure out exactly what’s inside. In a way, learning how to invest in real estate is like that same box of chocolates. There are dozens (if not hundreds) of different ways to make money as a real estate investor, and it’s up to you to choose the niche you want to get into.

You may absolutely love some niches and strategies, while others may make you shudder. You don’t need to choose them all. Learning how to invest in real estate successfully is about choosing one niche and becoming a master. This section will open up that box of chocolates for you to sample, pulling back the curtain of the most common real estate niches.

Remember, once you identify the niche you want to get started with, you will be able to narrow down your focus, become an expert, network within that niche, and begin building wealth by executing a plan of action.


How To Find Investment Properties

You won’t start your investing career by landing a big fat check; these types of checks will come after you’ve successfully implemented your investment strategies. The profits you make, however, can be made or destroyed at the time of purchase. So what does it mean to profit “when you buy?”

To make your profit when you buy, you must purchase a property at a price that will ensure your desired profits based on your ability to execute your exit strategy. In other words, you need to buy smart. If you vastly overpay for a property, no amount of wishing, hoping, or improving it is going to make your investment worthwhile.

While you can’t predict with 100% accuracy where the market may go, you can figure out where it’s at today.


Your investment property shopping criteria

By defining your criteria, you’ll narrow down the choices in the market, thus eliminating the vast majority of deals (distractions). Instead, you’ll focus on finding only the kinds of deals that you are interested in buying.

Creating your selection criteria

There are a number of different items to consider adding to your criteria list. These may include:

  • Town
  • Neighborhood
  • Property size (square feet)
  • Lot size
  • Property condition
  • Number of units
  • Cap rate
  • Cash flow
  • Appreciation Potential

Real Estate Financing

Do you need a lot of money to invest in real estate?

The short answer is no. The longer answer is more complex. Investors use numerous strategies to invest in real estate without having a lot of cash. Some deals can be done without using any money—period!

With that, here’s a summary of the financing methods available for your real estate deals.

All cash
Conventional mortgage
FHA loans
203k loans
Owner financing
Hard money /Private money
Home equity loans and lines of credit
Commercial loans

McMillan Luxury Group has a network of Experts who can guide you to the best financing options to align with your personal needs.


The takeaway

Investing in real estate can be lucrative. And it doesn’t have to be an expensive undertaking. You have lots of options for investing in real estate, from buying an actual piece of property and renting it out to purchasing small shares of real estate funds. Not matter which route you take, diversifying your portfolio with real estate investments can help you ride out short-term market volatility and grow your wealth over time.

Which Strategy Is the Best For You?

Real estate investment can be a profitable and rewarding venture for entrepreneurs who understand the basics and are willing to put in the work. By developing a clear investment strategy, evaluating financing options, and conducting thorough due diligence, entrepreneurs can maximize their chances of success in the world of real estate investing.

Let our team of experts help you find the right investment for you and help make your dreams a reality.

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Get assistance in determining current property value, crafting a competitive offer, writing and negotiating a contract, and much more. Contact us today.

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